by admin | | Attracting Tradeshow Visitors
The actions you take long before a trade show is scheduled will determine how successful you are at the show. My years of trade show marketing experience proves that you must proactively take pre-show measures to ensure your goals are met. Today, I’m going to give you...
by admin | | Attracting Tradeshow Visitors
Whenever I attend a trade show, I take a walk across the floor to see the other booths and displays. I enjoy seeing the measures that others are taking to attract business to their trade show booths because it can be a fantastic way to get new ideas. However, more...
by admin | | Trade Show Exhibits
Sometimes, you have to forego the massive trade show displays that can splash your company’s message across the floor space. Perhaps it’s the cost of the displays, or the limited floor space available on the convention floor. Whatever the case, with a little trade...
by admin | | Uncategorized
Trade show booths are expensive. Plus, the cost of the displays can be outrageous. But, there’s plenty you can do to keep your trade show marketing costs down so you don’t blow your budget. It just takes a little creativity. Below, I’ll give you 3 ideas you can use at...
by admin | | Trade Show Marketing
Product demonstrations can have a significant impact on the level of success you achieve at trade shows. If you can arrange to have Tom Hanks mincing vegetables with your wonder knife you just might attract a crowd. Since that’s probably not going to happen, we...