by TradeShow News Blogger | | Trade Shows
Tom Hanks, Justin Timberlake, and Hall of Fame NFL quarterback Steve Young were among the many celebrities participating in the Consumer Electronics Show (CES) in Las Vegas in early January 2006. The show floor was 28 football field’s worth of space with 2,500 trade...
by TradeShow News Blogger | | Trade Shows
If your company is planning to exhibit at a trade show and your firm has an intriguing new product or service to showcase, you may be able to generate thousands of dollars in free exposure by hiring a public relations specialist to get national and international media...
by TradeShow News Blogger | | Marketing
If you want people to read your product and service information and yet want to reduce the amount of paper you bring to a trade show, Quick Response or QR codes may be your answer. QR codes are that weird looking box found in the lower right hand corner of a product...
by TradeShow News Blogger | | Marketing
Whenever I am helping a client with their tradeshow marketing strategy, I inquire as to what products they intend to show. Inevitably, the response includes any number of products and services, so my next question is, “What is the most important to you? What is the...
by TradeShow News Blogger | | Trade Shows
Tradeshow attractions are designed with one very important purpose in mind – attracting visitors to your booth. Who wouldn’t be attracted to the idea of fists full of cash? That’s just what you get when your tradeshow attractions include a cash cube. There...
